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How to Write Copy that Sells | Furlough Weekly

Learn what it *really* takes to be clear, concise, credible, and compelling.

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A deep dive into Enterprise SEO | Furlough Weekly

What makes an enterprise site? How does enterprise SEO differ from traditional SEO? Check out our article to understand why an enterprise SEO plan matters for large organizations.

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How to structure your content for top, middle and bottom of the funnel | Furlough Weekly

Are you looking for effective top, middle, and bottom of the funnel content strategies? Read our post to find out where you should start!

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Which pages should you disallow from Google’s Crawlers? | Furlough Weekly

We’ve been there. Forgetting to add disallow code to our robots.txt had caused lots of our pages to not get indexed – NEVER AGAIN.

Read on to get our list of pages that you should disallow on robots.txt, no matter your business.

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How To Develop Your SEO Strategy | Furlough Weekly

Your SEO strategy matters. Do you know how to develop your SEO strategy? We’ve got you covered. Read on this article to learn more about it.

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What Is Web 3 And Why Should You Care? | Furlough Weekly

Are you overwhelmed by the huge learning curve of web 3? We’ve got answers for you. Read the newsletter to learn more about Web 3.

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Fireside Chat with Jon Bennion

In this fireside chat Jon talks about his experience in working with Neil Patel, his thoughts on how to manage an SEO agency and the future of SEO.

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2021 In Review | Furlough Weekly

Warning, wholesome content ahead! 2021 was a year full of growth and surprises for us. Now to celebrate the new beginning we’ve rounded up Furlough’s best content. Let’s give it a look!

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Furlough Weekly Christmas Special

We’ve seen Furlough and the community take immense strides this year, but mind you we’re just getting started and full of exciting news in the next year.

Thank you for staying along and being a part of this. Have an glorious Christmas.

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How to Make a Marketing Plan for your Startup | Furlough Mastermind

Have you created your marketing plan? If not, read this article where we take you through the steps of making a marketing plan from scratch that suits your business needs.

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How To Grow Your Ecommerce Store To 3.5 Million Dollars | Furlough Weekly

Are you an aspiring ecom store owner? Or maybe you’ve been in the game for a few years and want to take it to the next level. In this weeks newsletter we’re explaining exactly how we plan on taking one of our clients to that goal post. Do not sleep on these gems!

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Google Search Console and other tools to push your SEO Efforts | Furlough Mastermind

In this gem-packed session, Joe Casanova and Ophir Gadot take you through Google Search Console basics and the tools that you need to push your SEO efforts to the next level.

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What is Conversion Rate Optimization (CRO) and Why Should You Care? | Furlough Mastermind

In this session your hosts: Joe Casanova and Ophir Godot talk about what is CRO and why your company should care about it. You can also find out the signs you need CRO, how you can improve it, key metrics to watch out and best CRO tools.

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An Overview on All Paid Advertising Channels | Furlough Mastermind

In this session, Joe Casanova, Ophir Gadot and Roslyn Fawns talk about an overview on all the paid advertising channels; search ads, shopping ads, video ads, native ads, social ads, influencer ads, PR placements and etc.

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All the Email Automations you need for eCommerce | Furlough Mastermind

In this session, Joe Casanova, Ophir Gadot, Roslyn Fawns and Kingsley Osei-Abrah explain all the email automation flows you need to have great campaigns for your eCommerce. Things like Welcome Series, New Customer Series, Abandoned Cart, Browse Abandonment, Post Purchase Follow Up Flow and etc.

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How to Craft your Brand Messaging | Furlough Mastermind

In this article we take you through the steps of how to craft an unforgettable brand messaging. We also go though the steps like figuring out your brand vision, brand mission, over value proposition, tagline, personas, product and finally show you Furlough Brand Identity document.

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How to Start an Effective Content Marketing program from Scratch | Furlough Mastermind

In this article we take the time to teach you how to start an effective content marketing program from scratch. We also go through the research process, tools and necessary KPIs to measure the success of the content marketing plan.