Email Marketing

How to Write SEO Friendly Headlines | Furlough Weekly

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📅 Mar. 8th

Hey You! Happy Women’s Day! 👸

Furlough hit a personal record with 20+ new members in both the SEO & Social Media Meetings! 🤯

TubeBuddy on the way for Furlough Youtube Channel. 📺

Congratulations to Roslyn Fawn as the newest Furlough Culture Enforcer! 👩‍🍳🥇

💎 Join Furlough on Discord 💎

 

🔎 SEO

Write SEO Friendly Headlines to Rank Higher in Google for Free!

Write SEO Friendly Headlines to Rank Higher in Google for Free!

Without a great headline, people aren’t drawn into the rest of your content. One way to create an appealing headline is to optimize it for search engines. 👀

You will never have to spend a dime on PPC ads once you master this simple technique. 🤨

The main benefit of good SEO is that you will get free traffic from Google. It is in your best interest to make sure your content is search engine compatible. And when it comes to headlines, online tools are one of the things that can help you get it right.

Some of these tools are:

  • Headline Analyzer tool – You’ll know how well your headline stacks up in Google rankings.
  • Yoast SEO plugin for WordPress – This plugin will also show you how well your headline will do with SEO ranking on Google.

Your headline sends a signal to Google of what your page is actually about. Make sure that your main keyword is in your SEO Title. This concept alone will give you leverage of people clicking on your link. In turn, leads to more traffic and conversions. 😍💸

You can find more tips by checking out this guide by Capitalize My Title to help make an SEO-friendly headline. Master them and never pay a dime for higher Google Rankings.

 

📈 Remarketing

This One Missing Thing In Email-Marketing Can Generate More Engagement And Revenue.

This One Missing Thing In Email-Marketing Can Generate More Engagement And Revenue

Hey!

You might be wondering, why are your engagements and revenue rates low? 🤷

It’s not easy to generate consistency. Luckily, there’s a valuable way to change that. 👀

Email-marketing videos are probably the missing piece of your puzzle! 

They’ve proven to get more engagement—Videos in your campaigns give your reader a personal connection beyond just reading text on a screen. Which builds more trust with your target audience!

I mean, who doesn’t want that?

This practice can surely make a difference to your marketing considering video content in emails can improve click-through rates by up to 300%.🤯

Want to know how to start? By checking out this article by Aweber, you’ll start adding videos to your email marketing campaigns in no time!

 

💰 Paid Advertising

Don’t Know How to Start With Google Ads? This Guide Is for You!

Google Ads is hands down the best platform for SEM (Search Engine Marketing) when it comes to profitability. ✅

That’s why it is probably the one tool you want to know how to use well. Especially if you’re planning Paid Search campaigns for your clients!

If you have no idea where to start with Google Ads, you’re in the right place!

There are so many different types of ads and campaigns you can choose from. 😵‍💫

How do you know where to start?

First thing to do is: DO NOT PANIC!

Take it slow and you’ll get there.💚

Google Ads is really not that difficult to use! Anyone can get a campaign started just by following a simple step-by-step guide, in under an hour! And with some simple tips, you’ll not only set it up but optimize it to get real results:

  • Learn all the different types of ads—choose the one that suits your goals.
  • Learn how to do keyword research with the Keyword Planner—reach more customers based on their problems.
  • Learn how to use Google Analytics to track your campaigns—experiment and make future adjustments to take your results ski-high! 🪂

All you need is a Google account, and you’ll be on your way! 🚀

Check out this Hootsuite guide to get you campaigns started!

 

🤩 Spotlight

Announcing the New Culture Enforcer: Roslyn Fawns!

Announcing the New Culture Enforcer: Roslyn Fawns

Roslyn Fawns—The Pro-Chef turned Food and Beverage Marketer that has your back! 👩‍🍳🧙‍♀️

She recently became the 5th Culture Enforcer within Furlough. She is from Scotland, and currently lives outside of Edinburgh.🥇

In February 2018, Roslyn built her own vegan cafe called The Bakers Field from the ground up. Her dedication to her craft as a chef earned her multiple winning awards. Her brand had over 100,000 Google searches. 🏆

A cafe so sensational… it’s been ranked as the Top Vegetarian Cafe in the UK at the V2 Awards.

Even though,

“I have a lot of experience. I feel like there is still so much to learn. Plus with a mentor, there is a ton of extra value you can get.”

Two months ago, she met Joe through Acadium and like you… joined Furlough! 🦄

Roslyn has been able to build her skillset in Social Media, SEO, and Email Marketing. Sharpening her skill set while working in 2 different teams: Furlough and Xennial Traveller. ⚔️

“It has been AMAZING! I can’t express how great the mentorship has been from Joe and all the community managers. It has been an invaluable experience. Everyone who has joined the community has been so supportive and helpful and so happy to be part of it all.”🦄

You can find Roslyn via:

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